Role: Creative Director
Project Overview: In preparation for a comprehensive rebranding and repositioning, a launch event was organized in NYC to unveil product innovations and share in-depth use cases from customers like IBM and H&M. The event aimed to demonstrate how MongoDB helps "build tomorrow".
Process: As Creative Director, I developed a set of concepts for the launch centered around the theme "Dream Big." The designs featured influential leaders and dreamers to inspire attendees and encourage them to explore possibilities without limits.
Results: Successfully shared product innovations and customer success stories (IBM, H&M) as part of the rebranding and repositioning effort, leveraging a theme designed to inspire attendees.
