Driving impactful results for Secureframe, this portfolio highlights my expertise in web design and event strategy, culminating in a 40% increase in Secureframe Summit engagement and a 30% reduction in project turnaround time through a streamlined design process.
The website redesign, informed by user research, improved engagement metrics, and the cohesive brand elements effectively translated to the Summit, amplifying attendee interaction. This demonstrates my ability to create a cohesive brand experience across digital and physical platforms, maximizing impact and efficiency.
Secureframe, Product Brand Designer | October 2022 – February 2024
Increased user engagement by 40% through strategic improvements in interface design and functionality. Led the design of user-centric templates and landing pages, optimizing digital marketing tools. Developed scalable design systems across digital platforms. Designed and implemented HubSpot email templates and landing pages with light CSS/HTML, optimizing demand generation programs and improving mobile responsiveness for accessibility.
